JUST FILM & RADIO
Please also see scripts for Berghaus and Aggression-Free Military Fashion in the “Folio” section.
TV 40" – BMW 5 Series – EMEA
Script:
The sun, stalagmites, wine, trees, humans, feelings –
They all grow silently stronger.
Why can’t a car?
The BMW 5 Series, with a new straight six.
SUPER:
The ultimate driving machine
Agency: Jung von Matt.
LAUNCH TV – NISSAN NOTE – EMEA
Script:
A little girl’s upset her snowman’s melting. Dad puts him in the car’s large boot, switches on the air con, and drives all the way to the snowy mountains.
SUPER:
There’s no greater adventure than having kids.
New Nissan Note.
Agency: TBWA Paris.
(This aired before Apple’s similar “Snowman” 2021 spot.)
SHORT FILM – BASED ON SCRIPT FOR CHANEL “EGOISTE” MALE PERFUME
Best Short: Greenwich Film Festival
Best Short: Berlin Film Festival
Best Short: Villeurbanne Film Festival
Golden Boot Award: Portobello Film Festival
Script:
A grandpa puts his sleeping granddaughter in a kitchen oven, sets fire to the house and calls the fire brigade.
When the fire brigade can’t find the granddaughter, grandpa runs into the burning house and rescues her, much to the adoration of his family. (Who had previously been ignoring him.)
The original script featured a young man – ignored by his wife – putting their baby daughter in an oven.
Copywriter: myself.
Art director: Sergei Ivanov.
Director: Andy Shelley.
RADIO AD – AFRI COLA – GERMAN CAMPAIGN
Silver award, Art Directors Club.
Gold award, Ramses Radio award.
Best radio ad, ARD Award.
Agency: Jung von Matt.
For rest of campaign, please see “Folio” section.
TRANSLATION:
MVO:
If I had my way, the world would be different.
There'd be policemen picking up hitchers,
Firemen watering flowers,
And couples walking in single file on narrow pavements.
Yeah, I know I'm asking a lot.
Love is thirsty work.
SFX bottle opening.
...but it ain't when you got an Afri Cola.
TV 40" – SPARKASSE BANK YOUTH ACCOUNT – GERMANY
Script:
An old man unnerves his grandchildren by painting a gloomy picture about money.
SUPERS:
It needn’t be half as bad grandpa.
With the Sparkasse Financial Assistance Plan for young people.
Agency: Jung von Matt.
VIRAL/ PRODUCT CONCEPT – AGE UK x PHILIPP PLEIN SKELETON WATCHES
Straps can be purchased independently and used with any watch brand.
The viral targets Gen Z on TikTok.
Part of the profit to Age UK.
Agency: well received by Edelman London.
Philipp Plein mid-priced Skeleton watch range for men and women.
VIRAL SCRIPT – MINI
A female boss, female exec and shy female intern in a lift.
The boss is congratulating the exec on her work performance.
As the intern exits, the exec makes extra-crude thrusting gestures and says: IMAGINE DOING THAT.
Boss: “THAT” HAPPENS TO BE MY DAUGHTER.
Exec: YEAH, I KNOW.
Exec exits lift. Cut to her getting into her Mini Cooper E in the car park.
Check out the rest of the campaign including the above poster.